Hidden Iceland

Hidden Iceland is a boutique activity tour operator, authorised by the Icelandic Tourist Board, taking small groups on personalised trips across Iceland. We strive to make your trip the best it can be with our personalised service, expert knowledge and love of all things Iceland. Hidden was forged upon the idea that an experienced, enthusiastic guide can transform a trip from good to excellent.

The amazing sights of Iceland are obviously a large component of our products, with the other being our handpicked guides that will join you on your adventure. We set out to create trips around Iceland that we’d not only be proud but also excited to take our friends and family on, and that’s exactly what we have accomplished. This means we find the best and sometimes hidden sights across Iceland to make you feel like you are travelling with us, as a small group of friends, seeking out the magic of Iceland.

Scheduled tours
Hidden Iceland offers a variety of guided day tours and multi day tours from Reykjavik. Be it one day South Coast adventure with a glacier hike, multi day trip along the entire South Coast of Iceland, visiting our handpicked sites within the Golden Circle area or traveling through the less travelled West Fjords.

Private tours
Hidden Iceland offers a variety of private tours, from single day trips from Reykjavík to multi-day expeditions that cover the whole island that are completely customised to each group. 

Being a small, independent tour operator we can’t do everything ourselves and that’s why we have looked team up with third party operators who share the same values as Hidden Iceland when we are designing private trips that include activities like ice caving, snowmobiling or going into the midst of Iceland in a specialised super jeeps. You can be sure that by booking with Hidden Iceland, or our friends, you will experience the best of Iceland in a safe, friendly and honest environment.